Canadian agencies quote retainers, hourly rates and project fees — here is what each one really costs a business like yours
Get quotes from agencies in Toronto, Calgary and Halifax for the same brief and the numbers will come back in three different currencies of effort: a monthly retainer, a blended hourly rate, and a project price with exclusions in small print. This page translates all three into what a Canadian business actually receives, then sets a flat platform plan beside them so the arithmetic is finally visible.
$99 USD per month · Plan details apply
Illustrative dashboard
Marketing Agency · Canada · Marvic AI
$99–$499
USD monthly — one ladder for the whole country
12
identical payments a year, no seasonal invoices
<60s
lead callback included, not an agency extra
24/7
enquiry answering inside the same plan
The Same Brief, Three Prices, Depending on the Postal Code
Agency pricing in Canada follows the agency's rent roll more than the client's needs. A downtown Toronto firm carrying downtown Toronto costs structures its retainers accordingly, and a business in Regina or Fredericton is quoted against that overhead even though its customers live three streets away. Regional firms price lower but often thinner: the retainer covers a generalist's hours, and anything specialised — the page your town keeps searching for, the AI-assistant visibility work your competitors just started, the lead that needed a callback inside a minute — waits for a subcontractor or a scope amendment. Hourly models add a second distortion, because the clock rewards the agency for the meeting about the work rather than the work. Project quotes look cleanest until the second month, when reality asks for changes the quote excluded. None of this requires bad faith; it is simply what happens when a business buys effort by the hour from firms whose costs differ wildly by city. A platform plan sidesteps the geography entirely. Marvic AI charges $99 to $499 USD a month by output tier — the same in Yellowknife as in the GTA — and the tier buys named, countable deliverables: local pages published, enquiries answered day and night, new leads telephoned within a minute, and rankings reported in a dashboard. The comparison below prices each traditional model the way a Canadian owner experiences it over a year, which is the only timeframe where the differences compound.
Your city stops setting your marketing price
A business in a smaller Canadian market pays platform rates, not a share of a Toronto agency's office costs — and receives the same daily output.
Annual cost you can state in one sentence
Multiply the tier by twelve. There are no quarterly true-ups, surprise revision invoices or year-end reconciliations to explain to a partner.
Specialist work included from the first month
AI-search visibility, local service pages and instant lead response ship inside the plan, instead of arriving as separate proposals in month four.
Bilingual-market work without a second vendor
Businesses selling into Québec or bilingual regions get their visibility and answering handled in both languages inside the same arrangement.
Leave any month without a penalty clause
Canadian agency agreements commonly lock a quarter or a year. A month-to-month plan must re-earn the business every thirty days.
What's Included in Marketing Agency
Everything your business needs to win in Canada.
Found on Google and by AI assistants alike
Canadian buyers now ask search engines and chat assistants interchangeably; the plan builds and tracks your presence on both, reported side by side.
A dashboard instead of a monthly PDF
Pages live, calls answered, callbacks made and positions moved update continuously — check the return on the fee any day, not at a quarterly review.
Publishing that compounds across markets
Each location and service gains its own pages on a steady rhythm, so a business expanding from one Canadian city into the next carries its visibility with it.
Enquiries handled, not just generated
The plan answers the phone around the clock and returns web leads by telephone within a minute — the half of marketing agencies traditionally hand back to you.
Approvals on everything before it ships
Drafts arrive for your sign-off first. Flat pricing never means anonymous content published under your business name.
Change direction inside the same fee
Push a new service, pause a market, emphasise a season — the work queue re-prioritises without a change order or an hourly estimate.
Simple Process. Real Results.
Reconstruct your real agency spend
Gather a year of invoices: the retainer, the extras, the one-off projects, the tools they billed through. Most Canadian owners have never seen the four added together.
Count what the year produced
List the finished assets that still work for you today — pages ranking, enquiries answered, bookings created. Divide spend by output; that ratio is your current price of a customer.
Choose a tier by the output gap
Plans run $99, $199, $299, $399 and $499 USD monthly. Match the tier to the publishing volume and locations you need covered, not to a bundle an account manager assembled.
Run the trial against your busiest fortnight
Fourteen days, no card required. The platform publishes and answers for your real business during the weeks your agency would still be circulating a strategy deck.
More Than Just Marketing Agency
Marketing Agency is part of the Marvic AI all-in-one platform. Combine it with AI-powered customer communication and marketing automation to support the entire customer journey in Canada.
AI Receptionist
AI Chatbot
Social Media
Email & SMS
Marketing Agency Performance in Canada
Example analytics visualization
Get Started with Marketing Agency in Canada
Start with a 14-day free trial. No credit card required.
Marketing Agency in Canada — Frequently Asked Questions
What does a marketing agency typically cost in Canada?
Most Canadian agencies sell a monthly retainer that commonly reaches into the thousands of dollars, an hourly rate card, or project quotes for defined builds. Rates run highest in Toronto and Vancouver and lower in smaller markets, but the structure is the same everywhere: you are buying the firm's time, and work outside the scope is billed again.
Why do quotes differ so much between Canadian cities?
Because the price reflects the agency's own costs — its city, its office, its seniority mix — more than the value delivered to you. Two firms can quote the same brief thousands of dollars apart while planning identical deliverables. A platform plan removes the geography from the price entirely.
What does the $99 platform tier actually replace?
For a single-location business it covers the recurring work owners most often hire agencies for: steady local visibility publishing, being found by AI assistants, round-the-clock enquiry answering, sub-minute lead callbacks and reporting. Higher tiers add volume, locations and features; the pricing page lists each tier in full.
Are revisions and strategy changes billed separately?
No. There is no hourly meter on corrections, new pages or changes of emphasis — the monthly figure already contains the work queue. That is the sharpest structural difference from both retainers with overage clauses and hourly rate cards.
Can a Canadian business keep its agency and use a plan too?
Some do — the platform takes the daily, measurable work while an agency keeps brand or campaign projects. More commonly the trial settles it: once owners watch publishing, answering and callbacks happen daily for a flat figure, the retainer becomes hard to justify for local customer generation.
Is there a minimum contract period?
No. After a 14-day free trial that requires no card, billing runs month to month. Many Canadian agency agreements ask for a quarter or a full year; this plan deliberately does not.
Does the plan work for businesses selling in French?
Yes. Visibility content and phone answering operate in English and French within the same plan, which matters for Québec businesses and for companies anywhere in Canada serving bilingual customers — no second agency relationship is needed.